// Hi, I am Dana,

a Product Designer
UX Researcher.

I design intuitive mobile and web experiences grounded in research and systems thinking, delivering measurable growth.

/ About Me

I help businesses uncover & meet real user needs.

No fluff. No assumptions. Just smart design powered by empathy, informed by data and built for measurable impact.

40

+

Brands Evolved Through Strategic Design

60

+

Moderated Usability Tests Led

150

%

App Rating Boost from UX Contribution

10

%

Fewer Complaints in Digital Banking

More About Me

More About Me

/ Clients

From startups to household names, I’ve partnered with clients across finance, beauty, education and beyond — helping shape experiences that matter.

/ Testimonials

Steve Javorsky

Senior Manager (Mobile Apps) @Bank of Queensland

Great work supporting the mobile team this quarter. Love the detail and effort you put into all of the discovery!

Dr. Eduardo Sandoval

Fellow | PhD in Human Interface Technology @ UNSW

Dana has a strong aptitude for gathering, analysing, and synthesising data in a thorough and thoughtful manner. Her attention to detail and commitment to rigorous research made her a valuable asset to our team. I highly recommend her.

Garii Kim

Brand Strategist

I had the pleasure to work with Dana on a variety of projects, including social media, advertisement, print, PR, & much more, where Dana made sure that the outcome looked just marvellous. She is an easy-going, friendly and kind person with outstanding attention to detail and epic design skills.

// Hi, I am Dana,

a Product Designer
UX Researcher.

I design intuitive mobile and web experiences grounded in research and systems thinking, delivering measurable growth.

/ About Me

I help businesses uncover & meet real user needs.

No fluff. No assumptions. Just smart design powered by empathy, informed by data and built for measurable impact.

40

+

Brands Evolved Through Strategic Design

60

+

Moderated Usability Tests Led

150

%

App Rating Boost from UX Contribution

10

%

Fewer Complaints in Digital Banking

More About Me

More About Me

/ Clients

From startups to household names, I’ve partnered with clients across finance, beauty, education and beyond — helping shape experiences that matter.

/ Testimonials

Steve Javorsky

Senior Manager (Mobile Apps) @Bank of Queensland

Great work supporting the mobile team this quarter. Love the detail and effort you put into all of the discovery!

Dr. Eduardo Sandoval

Fellow | PhD in Human Interface Technology @ UNSW

Dana has a strong aptitude for gathering, analysing, and synthesising data in a thorough and thoughtful manner. Her attention to detail and commitment to rigorous research made her a valuable asset to our team. I highly recommend her.

Garii Kim

Brand Strategist

I had the pleasure to work with Dana on a variety of projects, including social media, advertisement, print, PR, & much more, where Dana made sure that the outcome looked just marvellous. She is an easy-going, friendly and kind person with outstanding attention to detail and epic design skills.

// Hi, I am Dana,

a Product Designer
UX Researcher.

I design intuitive mobile and web experiences grounded in research and systems thinking, delivering measurable growth.

/ About Me

I help businesses uncover & meet real user needs.

No fluff. No assumptions. Just smart design powered by empathy, informed by data and built for measurable impact.

40

+

Brands Evolved Through Strategic Design

60

+

Moderated Usability Tests Led

150

%

App Rating Boost from UX Contribution

10

%

Fewer Complaints in Digital Banking

More About Me

More About Me

/ Clients

From startups to household names, I’ve partnered with clients across finance, beauty, education and beyond — helping shape experiences that matter.

/ Testimonials

Steve Javorsky

Senior Manager (Mobile Apps) @Bank of Queensland

Great work supporting the mobile team this quarter. Love the detail and effort you put into all of the discovery!

Dr. Eduardo Sandoval

Fellow | PhD in Human Interface Technology @ UNSW

Dana has a strong aptitude for gathering, analysing, and synthesising data in a thorough and thoughtful manner. Her attention to detail and commitment to rigorous research made her a valuable asset to our team. I highly recommend her.

Garii Kim

Brand Strategist

I had the pleasure to work with Dana on a variety of projects, including social media, advertisement, print, PR, & much more, where Dana made sure that the outcome looked just marvellous. She is an easy-going, friendly and kind person with outstanding attention to detail and epic design skills.